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Develop Your Elevator Pitch

A two-part series for small businesses

In this 2-part workshop, you will develop an elevator pitch that will pique interest and invite further conversation. Part of our Small Business Series. Registration is required.

This is a two-part workshop that occurs Wednesday, January 21, and Wednesday, February 4.

Do you struggle to describe your small business to strangers and prospective customers? Do you wish that it were easier to highlight the great things about your business without a lengthy dialog or a dry out-of-the-box definition? An elevator pitch is an excellent tool for sharing a concise, persuasive conversation starter to generate interest about your business and establish potential connections. 

This Workshop Addresses the Following Questions:

• What exactly is an elevator pitch?
• Why does my small business need one?
• What components are necessary for an engaging elevator pitch?
• When might I use an elevator pitch?
• Who typically uses one?

Registration is required.

About the Speaker: Carolyn Willard, EdD

Carolyn is an educational professional who has assisted small and large businesses get started and move forward as employee, consultant, and mentor. She spoke at the Women's Small Business Development program in Missouri early in her career. She has served as mentor/coach at Butler University Lacy School of Business since 2015, advising students on how to open, operate, and close a business during the span of one semester. Her entrepreneurial spirit led her to establish and to continue to direct International Friends (a school that teaches American English and Culture) for almost 20 years. Her passion is helping people to achieve their dreams and live a happy life. She is a recognized Indiana Wildlife Artist and Rain on Main rain barrel painter, mom, and nana.

If you are unable to attend the event, please cancel your registration so someone on the waitlist can join. If you are on the waitlist, attend only if you get a confirmation email indicating that a spot has opened up for you. Staff members will be taking attendance.

To cancel your registration, do one of the following:

• Use the link and registration reference number from the "You're Registered" email you received.
• Call the library's Adult Services Department at 317.814.3988.
• Email adultservices@carmelclaylibrary.org

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